n2an0dreashjamillesl n2an0dreashjamillesl
  • 13-11-2016
  • Arts
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which term refers to predicting the mood, behavior, and buying habits of consumers?

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MissPhiladelphia
MissPhiladelphia MissPhiladelphia
  • 18-11-2016

Fashion and  trend forecasting is the prediction of mood, behaviour and buying habits of the consumer at a particular time of season. It is looking into how and what they buy based on their culture, mood, beliefs, occasion and geographic locations. 

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